Merrell FOOTWEAR – Capra Rapid Collection
Creation, development, and execution of color strategy and seasonal direction for Merrell's Capra Rapid water shoe hiker for both Men and Women. Spring/Summer 2016 season.
2015
SEASONAL TREND OVERVIEW SS16


DESIGN INFLUENCERS & MOOD

COLOR PALETTE

COLOR MERCHANDIZING


VISUAL MERCHANDIZING: FOOTWEAR + APPAREL


WOMEN'S FINAL COLORWAYS

MEN'S FINAL COLORWAYS
